Bondens WebbyråWEB THAT BRINGS MORE INQUIRIESSVENBook 15-min intro →
Case study

gödselomrörare.se

Product site for slurry agitators with a clearer quote path

We built a static, product-near B2B site where three product tracks, safety information and a guided quote start help farmers choose the right agitator.

WebB2BSEO

3

Product tracks

8

Quote fields

Astro

Static foundation

Book 15-min needs check →Send a short briefVisit gödselomrörare.se→
Relevant servicesWeb developmentSEOManaged website
No. 02 — Project in brief

Goal, solution and results

GOAL

The case

  • ✦Structure three different agitator tracks so the right solution is easy to choose early.
  • ✦Make selection criteria and safety questions clear before contact.
  • ✦Build an SEO base and internal linking between product, guide, service and quote.
  • ✦Launch quickly in a fully static Astro environment without unnecessary backend work.
SOLUTION

What we did

  • ✦We built a new Astro site with a homepage, product pages, guides, safety page, service/spares, contact and quote flow.
  • ✦The content model was built around real-world use with product cards, guiding questions, FAQs, breadcrumbs and schema for the right level of decision support.
  • ✦The quote flow is front-end based and collects machine type, track, dimensions, length need, dry matter, use case and delivery location in a prefilled email brief.
  • ✦The SEO foundation was handled with canonical tags, sitemap, robots, Organization and Product schema plus internal linking between supporting pages.
RESULTS

What changed

3 clear solution paths

Product tracks

8 qualifying fields

Quote brief

Schema, sitemap and internal links

SEO base

No. 03 — Scope

What was delivered, broken down

SCOPE 01

Product structure

  • ✦Three clear main tracks in navigation and homepage
  • ✦Dedicated product pages for hydraulic, PTO-driven and stand solutions
  • ✦Clear bullets, tags and facts that support advisory selling
SCOPE 02

Decision support & safety

  • ✦Guide for choosing the right agitator based on real-world use
  • ✦Safety and technology page for critical pre-sale questions
  • ✦Service and spare-parts track close to the main navigation
SCOPE 03

Quote & SEO

  • ✦Quote form with qualifying fields and a mailto-based flow
  • ✦Canonical tags, sitemap and robots for static publishing
  • ✦JSON-LD and internal links between product, guide and quote
No. 04 — How we drove it forward

Working in clear steps

STEP 011

Mapping real operating conditions

We started from how tank type, machine and use case affect the choice in practice rather than from internal product naming.

STEP 022

Information architecture

Three main tracks, guide pages and safety content were connected into a clear buying and advisory journey.

STEP 033

Quote flow and copy

The form and copy were built to capture the right brief early without requiring a backend in phase one.

STEP 044

Static release

Astro, sitemap and semantic markup provided a fast, lightweight release with a strong SEO base.

No. 05 — What it meant in practice

Outcomes that customers felt

OUTCOME

A clearer path into the right solution

Visitors get faster help distinguishing between hydraulic, PTO-driven and stand-mounted solutions.

OUTCOME

A better quote brief from the first dialogue

The form captures real selection questions and makes the next contact more concrete.

OUTCOME

A stronger SEO foundation for continued growth

Sitemap, schema and internal links make the site ready to grow without rebuilding the structure.

No. 06 — Decisions and priorities

What we prioritized in the delivery

PRIORITIES

Take-aways

Three clear product tracks with advisory logic.Safety and guide content close to the buying decision.Static Astro site with a lightweight quote start.
Key decisions

Keep the solution fully static for low operational complexity and fast publishing.

Let use cases and selection questions drive the structure before internal model categories.

Use a mailto-based quote flow in phase one to ship a working brief quickly.

No. 07 — Selected views

Screens that show the solution in context

gödselomrörare.se
1 / 6
1 / 6

Homepage

Next step

Want a similar clarity in your next project?

Book a short call and we'll walk through what would create impact at your company.

Book 15-min needs check →See selected projects
← Prev: grusflak.seNext: postkraft.se→
  • One team — design + tech + ops.
  • Clear priorities, not vague proposals.
  • Ownership after launch too.