All
All companies or people with a website need keyword optimization to succeed in attracting visitors.
No. 01 — SEO
SEO that helps the right customers find your business.
We improve visibility, clarity and conversion with a setup you can follow month by month.
Measurable every monthFast experience on mobile and desktopClear page structure and internal linksGA4 + Search Console setupPrioritized roadmap
No. 02 — For whom?
Four clear profiles.
Local service
Visible on geographic searches and get more requests near you.
E-commerce
Scalable category and product visibility that leads to purchase.
B2B
Buyer-friendly searches and content that drive qualified leads.
No. 03 — Why SEO matters
When message, structure and speed work together.
When message, structure and speed work together, you get more relevant traffic, more inquiries and less dependence on ads.
Why it works
- 01When page structure is clear, the right customers find you faster.
- 02When content answers real questions, traffic quality improves.
- 03When pages load quickly, more visitors stay and take action.
- 04When each page has a clear purpose, visibility becomes more stable over time.
Example output (demo)
Example of what improves first
Qualified traffic
+38%
Illustrative example
Rejection rate
-22%
After performance improvements
Leads
+14%
Selected pages
Sample data to illustrate effect - no promise of results.
No. 04 — Actions we actually take
We work systematically across technology, content and performance.
We work systematically with technology, content and performance to you must climb the right keywords and maintain the position. The measures varies depending on website, but see selection below for examples of actions.
Technical structure
We secure indexing, crawling and internal linking so search engines find the right place.
- ✦Indexing and crawl budget
- ✦Canonical, robots.txt and sitemap
- ✦Redirect policy and 404/301 control
- ✦Internal linking and pagination
- ✦Structure for languages, locations and services
Performance
Core Web Vitals, caching and fast rendering without compromising UX.
- ✦Image pipeline (AVIF/WebP) and lazy load
- ✦Caching strategy and CDN
- ✦JS budget and code-splitting
- ✦Font and render-blocking improvements
- ✦Core Web Vitals audits and fixes
- ✦Server render/edge where needed
Content & intent
We build pages that answer the right questions and close the deal.
- ✦Keyword clusters and intent maps
- ✦Information architecture and site map
- ✦Content briefs for prioritized pages
- ✦SERP analysis and positioning
- ✦Copy structure with headlines and CTA
- ✦Internal linking with relevant anchors
Data & schedule
Structured data that helps search engines understand your business.
- ✦FAQ, Organization and Service
- ✦LocalBusiness or Product when needed
- ✦Breadcrumbs and reviews
- ✦Validation and follow-up of schedule
- ✦Richer extracts with the right data sources
Measuring
Tracking that connects SEO to leads and business goals.
- ✦GA4 events and conversions
- ✦Search Console and indexing status
- ✦Dashboards in Looker Studio
- ✦Call tracking when needed
- ✦Monthly summary with CPI
Continuous improvement
Prioritization and improvements that lead to steady growth.
- ✦Monthly prioritization with impact/effort
- ✦Release cadence and QA
- ✦Changelog and documentation
- ✦A/B Testing Landing Pages (Premium)
- ✦Iterative internal linking and updates
No. 05 — Results that are noticeable in the store
Measurable improvements — not just rankings.
We focus on measurable improvements - not just rankings. Therefore we link SEO to leads, conversion and business goals.
B2B service company
Problem: Had traffic but few inquiries from shopper searches.
Actions
- ✦Stramad informationsarkitektur
- ✦Technical Cleaning + Core Web Vitals
- ✦New landing pages with clear intent
- ✦Keywords, meta descriptions and alt texts
- ✦Mycket annat
Results
- ✦+38% qualified traffic
- ✦+14% leads from organic
- ✦-22% bounce rate
E-handel inom nisch
Problem: Many products but weak indexing and internal linking.
Actions
- ✦Category structure and breadcrumbs
- ✦Schedule for product and inventory
- ✦Internal linking with priority
- ✦Advanced automatic SEO for webshops
- ✦Meta descriptions and keywords for other pages
- ✦Unique canonical tags and much more
Results
- ✦+27% indexed product pages
- ✦+19% organic turnover
- ✦More rich snippets in SERP
Clear monthly summary with next steps
- ✦Summary and focus for the month
- ✦Actions completed + status
- ✦Effect on traffic, leads and CWV
- ✦Prioritized backlog and next sprint
- ✦Recommendations for content and technology
GA4Search ConsoleLooker StudioPageSpeedRank tracking
Results that follow business benefit
- ✦Visibility on business-critical searches
- ✦Higher conversion with better intent matching
- ✦More stable traffic that reduces ad dependency
- ✦Improved Core Web Vitals and better UX
No. 06 — That's how we work
A clear start phase, then ongoing monthly improvements.
A clear start phase with diagnosis, prioritization and delivery in the first three weeks, followed by ongoing monthly improvements.
Current state and priorities
We review crawl, GA4/GSC and the pages that matter first.
Output
- ✦Audit + quick wins
- ✦Baseline measurement
- ✦Prioritized action list
Implementation and measurement points
The first fixes go live and we define how progress will be read.
Output
- ✦Live improvements
- ✦Backlog with owner
- ✦Measurement points
Adjustments and next steps
We evaluate the start phase and set the next monthly sprint.
Output
- ✦Change log
- ✦Monthly report
- ✦Next sprint
Weeks 1-3 — Start phase
- ✦Kickoff and success criteria
- ✦Technical SEO and page priorities first
- ✦Technical crawl + GSC/GA4 access
- ✦Quick fixes (indexing, titles, broken links)
- ✦Initial implementation + measurement points
- ✦Report format + dashboard
- ✦Next-step plan for the monthly cycle
No. 07 — SEO package
Three levels — choose by ambition.
Choose a level based on ambition, competition, and internal capacity. We are happy to help you find the right arrangement.
Starter
SEK 490/month
~2-4 hours/month
For smaller sites that want order and momentum.
Best suited for: smaller sites, local SEO or start-up venture.
Typical target: Get stable indexing and more traffic.
Included
- ✦Technical audit (light)
- ✦Indexing and metadata
- ✦Baseline Core Web Vitals + fixes
- ✦Schema-baseline (FAQ/Organization)
- ✦Priority action list
- ✦Base report every month
Weeks 1-3
- ·Focus on technical SEO
- ·Focus on web core vitals
- ·Audit + baseline
- ·Sitemap/robots and structural fixes
- ·Roadmap v1 and quick wins
Growth
SEK 990/month
~4-8 hours/month
For companies that want to grow stably in search.
Best suited for: companies that want to increase leads and reduce advertising dependency.
Typical target: step up on near-buy searches.
Included
- ✦Ongoing technical SEO
- ✦Content plan for prioritized pages
- ✦Schedule of key pages
- ✦Core Web Vitals work
- ✦Monthly report + action brief
- ✦Monthly prioritization and follow-up
Weeks 1-3
- ·Focus on technical SEO
- ·Focus on web core vitals
- ·Deeper audit + competitor image
- ·Content plan + briefs
- ·Technical sprint with CWV
Premium
SEK 1,490/month
~8-16 hours/month
For competitive industries and clear goals.
Best suited for: companies looking to scale organic pipeline and conversion.
Typical target: Maximize growth.
Included
- ✦Overall responsibility for technology + content
- ✦Advanced internal linking
- ✦A/B testing of landing pages
- ✦Conversion optimization
- ✦Strategy meeting every month
- ✦Competitor monitoring and signals
Weeks 1-3
- ·Focus on technical SEO
- ·Focus on web core vitals
- ·Full audit + log insights
- ·Week 1-3 start plan
- ·First test/optimization loop
No. 08 — Delivery
What you get every month.
We package the work in a clear and recurring roadmap delivery cycle so that the SEO work is easy to follow up.
Priority measures (Top 5)
What gives the most effect in the coming period.
Implemented improvements
Short log of what has actually been done.
Results & insights
Traffic, Leads, Ranking and Core Web Vitals.
Recommended next steps
What we do next and what we need from you.
Transparency
You always own your accounts, data and delivery artifacts. Nothing locked in.
No. 09 — Related services
Combine SEO with the right technology and management for maximum impact.
No. 10 — FAQ
Quick answers to common questions about layout, effect and delivery.
A review of technology and content, check of Search Console/GA4 and a prioritized list of quick wins and recommendations.
Technical fixes can be effective within a week, while content often takes 2-3 months. Competition, history and pace of implementation influence.
Yes. We take overall responsibility and help with both development, structure and content planning.
Absolutely. We deliver the roadmap, priorities and requirements so your team can implement effectively.
Monthly report with clear summary, measures, effect on CPI and next steps. We can also deliver dashboards.
You can do it yourself, we can write, or collaborate. We produce briefs and structure regardless of the layout.
Access to CMS, Search Console, GA4 and any previous reports. We put the rest in the kickoff.
We always start with a clear plan and you receive a quote with conditions. Any binding times are always stated there.
GA4, Search Console, PageSpeed, rank tracking and technical crawlers - customized as needed.
Next step
Want to see SEO in action?
Book a review and you will receive clear priorities and a plan that suits your business.
- 15 min needs review
- Send a short brief
- Clear plan and next steps